Sports nutrition

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Former GNC CEO joins The Vitamin Shoppe

By Danielle Masterson

Burris brings expertise across specialty retail, as well as health and wellness, to a new advisory role at the omnichannel specialty retailer of nutritional products.

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GNC launches supplemental health care service

By Danielle Masterson

The new service, GNC Health, offers access to licensed medical professionals, reduced wait time for urgent care and personal health appointments for loyalty members.

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TSI’s FZZR tech stirs up delivery format opportunities

By Stephen Daniells

With non-pills eclipsing pill formats in the US dietary supplements space, formulators and brands are looking for new innovations to differentiate products on the shelves. TSI’s FZZR technology offers “the best of powders and the best of effervescents...

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Bimuno prebiotic may boost immune health for elite rugby players

By Stephen Daniells

Supplementing the diet of elite athletes with prebiotic galactooligosaccharide (GOS) may reduce the duration of upper respiratory symptoms and support gut health, says a new study that may improve the athletes’ availability to train and compete.

Meet the 2023 NutraIngredients-USA Awards Ingredients of the Year

NutraIngredients-USA Awards 2023: Meet the Ingredients of the Year!

By Stephen Daniells

Six new “Ingredients of the Year” were announced at the recent NutraIngredients-USA Awards spanning beauty from within, cognitive function, healthy aging, prebiotic, sports nutrition, and weight management. Read on to meet the winners…

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Cycle-syncing nutrition: How females can harness their hormones

By Nikki Hancocks

The female hormonal cycle impacts almost every element of a woman’s health and has a significant impact on nutrition needs, yet current healthcare systems are quick to medicate and dampen these cycles as soon as unfavourable symptoms arise. One expert...

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Study assesses amateur and elite athlete supplement choices

By Nikki Hancocks

New research suggests amateur athletes are more likely to source information about supplements from less credible sources, compared to elite athletes, due to a lack of access to professionals, suggesting a need for improved education intervention.

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Female athletes failing to meet omega-3 guidelines

By Nikki Hancocks

The majority of female athletes do not meet the current dietary guidelines for omega-3 fatty acid intake, due to taste issues with fish and likely scepticism over supplement quality, new research concludes.

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June Launch Pad

By Danielle Masterson

The first month of summer is jam-packed with launches, with a range of new offerings in sports nutrition, hydration and sleep support. As brands try to standout out in the crowd, we're noticing a lot interesting flavor profiles starting to emerge....

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The female athlete: Filling the gaps in nutrition knowledge

By Nikki Hancocks

With a review suggesting only 11% of sports nutrition research is conducted in female participants, some crucial discoveries are slowly coming to light as studies finally delve into the complicated needs of the female athlete.

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Q&A: Nutrishop on what fuels 20-year success

By Danielle Masterson

Nutrishop recently hit a major milestone–celebrating its 20 year anniversary. The company’s founders and COO looked back on the evolution of Nutrishop and the wider industry.

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NY Assembly passes bill targeting weight loss, muscle building supps

By Stephen Daniells

Efforts to restrict the sale of some dietary supplements to minors in New York State took a step forward this week as the State’s Assembly passed AB 5610-D, a bill that limits access to some dietary supplements for weight loss or muscle building for people...

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May Launch Pad

By Danielle Masterson

This month’s launches are packed with branded ingredients aimed largely at brain health, along with energy for athletic performance and a couple metabolic support products for good measure.

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Probiotics + vitamin D3 may boost performance in MMA athletes

By Stephen Daniells

Four-weeks of supplementation with a combination of five probiotic strains and vitamin D3 enhanced lactate utilization and offered anaerobic performance benefits for in mixed martial artists, says a new study from Poland.

NutraCast: Intake Health’s device that measures hydration in real-time

NutraCast: Intake Health’s device that measures hydration in real-time

By Danielle Masterson

Intake Health is working with several major pro sports teams to measure athlete hydration in real-time. But the technology they’re using isn’t a smart watch, an Oura Ring, or even a wearable. It’s a device that is affixed to locker room urinals. The company...

Bear Balanced continues growth in nascent creatine gummy category

Bear Balanced continues growth in nascent creatine gummy category

By Asia Sherman

Dylan Menter came up with the idea for his creatine gummy brand while building rockets at the SpaceX ranch in California. After three years of test-kitchen research and formulation, he launched Bear Balanced in early 2022 with the trademarked tagline...

Vitafoods Insights - The Active Consumer

Vitafoods 2023 Highlights: The Active Consumer

By Olivia Haslam

Companies at Vitafoods 2023 saw active consumers as a key target demographic, with exhibitors presenting innovative concepts targeting a wide range of consumers leading active lifestyles.

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Product Innovations

Effera™ Human Equivalent Lactoferrin

Effera™ Human Equivalent Lactoferrin

Helaina’s bioactive protein Effera™ is a novel branded ingredient and the first clinically studied Human Lactoferrin on the market. Human Lactoferrin is...